Couvoir Amar
Poultry hatchery — online presence and business showcase.
Background
Couvoir Amar produces and distributes day-old chicks in Keur Massar. The site needed to present its poultry breeds, its delivery and vaccination services, and Projet BI — its programme empowering rural women and young people through poultry farming.
The challenge
“Farmers looking for a specific breed had to call us, since no technical sheet existed online.”
Our solution
01
Catalogue of 10 poultry breeds, each with its technical sheet — plumage, target weight, density, feed
02
Presentation of the three cross-cutting services — free delivery, vaccination, support for farmers
03
Dedicated page for Projet BI, the programme empowering rural women and young people
04
Jobs section with an open application form, and a blog
Key results
10
Breeds in the catalogue
3
Cross-cutting services
14
Localities with free delivery
Impact
Couvoir Amar now has a poultry-breed catalogue that can be browsed online, with a technical sheet per breed — a resource that did not exist before.
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